Firstly, the reason you get an estimate that can change wildly is because search engines use probabilistic algorithms to calculate relevance. This means that during a query they do not need to examine all possible matches in order to calculate the top N hits by relevance with a fair degree of confidence.
That means that when the search concludes, for a large result set, the search engine actually doesn't know the total number of hits. It has seen a representative sample though, and it can use some statistics about the terms used in your query to set an upper limit on the possible number of hits. That's why you only get an estimate for large result sets. Running the query in such a way that you got an exact count would be much more computationally intensive.
The best I've been able to achieve is to refine the estimate by tricking the search engine into looking at more results. To do this you need to go to page 2 of the results and then modify the 'first' parameter in the URL to go way higher.
Doing this may allow you to find the end of the result set this worked for me last year I'm sure although today it only worked up to the first few thousand. Even if it doesn't allow you to get to the end of the result set you will see that the estimate gets better as the query engine considers more hits.
I found Bing slightly easier to use in the above way - but I was still unable to get an exact count for the site I was considering. Google seems to be actively preventing this use of their engine which isn't that surprising. Bing also seems to hit limits although they looked more like defects.
For my use case I was able to get both search engines to fairly similar estimates k for Bing, k for Google using the above technique. The highest hit count I was able to get from Google was whereas Bing went up to - both wildly inaccurate but not surprising since this is not their intended use of the product. If you want to do it for your own site you can use the search engine's webmaster tools to view indexed page count.
For other sites I think you'd need to use the search engine API at some cost. Stack Overflow for Teams — Collaborate and share knowledge with a private group. Create a free Team What is Teams? Collectives on Stack Overflow. Learn more. Counts of web search hits [closed] Ask Question. Asked 9 years, 11 months ago.
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You can use tools and reports to find the keywords driving traffic as well as the impressions and clicks of those terms and find websites linking to you. You can also:.
All of this helps you to understand how Bing views your website and your content so you can make any adjustments to improve your rankings, hence drive traffic to your website.
Probably the most important bit here is to add your XML sitemap to Bing. You will need to upload this file via FTP. This is just a simple bit of HTML like a meta description. This is usually the quickest and most robust way of verifying your profile. But depending on your host, it may be the most tricky. Follow whichever of the three methods you prefer or can actually do , they all do basically the same. The verification process for WordPress sites is pretty easy.
Make sure you have one of these SEO plugins installed:. They all do roughly the same and all help improve your SEO. From the main Yoast dashboard , click the Webmaster Tools tab. Go to the General Settings tab in Rank Math.
But did you know you can actually submit your URLs to Bing for faster crawling and indexing? Then, just paste in your URLs, hit submit, and sit back knowing Bing is indexing your pages. This is a summary of any website activity in Bing. The site activity graph shows the trend for the dates you have selected. This shows the top URLs on your site that are appearing in Bing search results, as well as their positions, clicks, and click-through-rate.
Check out our plans. Index Explorer lets you see which pages Bing has crawled or tried to crawl. It gives you data like the number of discovered URLs, how many appear in search, the number of clicks and inbound link count.
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